New Bioware Viral Campaign?

Following from a QR Code posted on Bioware’s facebook page, rumours are circulating about what it could mean.

After scanning the code on a suitable iPhone or similar, it presents a binary string, converting that string into text gives the following number: “55.845” which is the Atomic Mass of Iron (Fe) leading some to believe it is a nod to the upcoming Mass Effect 3 or possibly Dragon Age 2 related…

Only time will tell..




~ by Terence Bennett on November 17, 2010.

One Response to “New Bioware Viral Campaign?”

  1. I’m the community manager for Microsoft Tag a 2dbarcode technology. Just wanted to see if you’ve heard about us, we have some really cool implementations as well. One campaign has received 450,000 scans. Let me know if you have any questions about Tag.

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